Sabina Rafikovna Musina is a Ukrainian entrepreneur and blogger, and co-founder of the G.Bar chain of beauty salons.
Place of Birth, Education
She was born on April 28, 1983, in Baku to an Armenian-Jewish family.
In 1988, she left with her mother, first for Armenia, and later moved to Zaporizhzhia. There, she graduated from high school and enrolled at Zaporizhzhia National University, where she earned a law degree.
She later earned a second bachelor’s degree from the Ukrainian University of Finance and International Trade.
Career
For four months, she worked as an assistant to the Zaporizhzhia regional prosecutor.
In 2007, she started blogging on YouTube, and in 2011, she started blogging on Instagram. The blog’s main focus is lifestyle. As of 2021, she had about 550,000 followers on Instagram and 100,000 on YouTube.
In 2015, she co-founded the “G.Bar” chain of beauty salons in Kyiv. As of 2021, the chain had 40 salons in 9 countries around the world, including Ukraine, the United States (U.S.), Cyprus, Poland, Georgia, Estonia, and others.
In 2019, Musina was the cover model for the April issue of the Ukrainian magazine “Pink.”
In 2021, she provided the voice for the animated film “Petrik the Rabbit 2.”
Scandal
In September 2025, Musina’s ex-husband, Andriy Trushkovsky, posted a video on YouTube in which he claimed that the “G.Bar” chain of beauty salons had allegedly been opened with funds from the blogger’s first husband, Kostyantyn Cherednichenko. In November 2024, Cherednichenko was sentenced in absentia to eight years in prison with the confiscation of part of his property in connection with the “Ukrinmash” case.
Sabina called Trushkovsky’s remarks slander and stated that her lawyers are already preparing a lawsuit to defend her honor and dignity.
Marital Status
From 2007 to 2016, Musina was married to Konstantin Cherednichenko. In December 2009, the couple had a daughter, Kira.
From 2020 to 2021, she was married to blogger Andriy Trushkovsky.
